Our rating system
What matters?
Every destination is rated across five pillars that have been curated around the experiences that matter most to people of colour.
Safety
How safe do people of colour feel in this destination?
Community
How welcoming and accepting is the local culture?
Representation
Visibility of diverse communities at the destination.
Cultural offerings
Access to culturally relevant food, spaces and activities.
Political climate
How politically safe and progressive is the destination for people of colour?
How it works
Your journey
Search and filter
01
Browse ratings and reviews for cities and countries worldwide, personalised to your background.
Meet your people
Message fellow travellers, join group chats, and connect with people from similar backgrounds — before you've even booked your flight.
02
Take the trip
Connect with diverse travellers through curated events and group trips or have your own adventure.
03
Share your experience
Travelled somewhere? Rate your last trip across five key categories and help the next traveller.
04
About POCAdvisor
What we're building
The problem
Travel is not the same experience for everyone. For people of colour, finding safe, welcoming, and inclusive places can be challenging due to experiences of discrimination, lack of representation, and limited access to information.
Our mission
POCAdvisor is a community-driven travel platform built to change that. Built on ratings and reviews from people that truly understand your experience, we help people discover inclusive destinations, build connections and explore the world with confidence.
More to explore
We're building more than just a travel guide. Here are a few extra ways you can experience the world through our app:
Global university ratings
Considering studying abroad? See inclusivity ratings for campuses and their surrounding areas.
Local culture and hotspots
Discover restaurants, events and activities recommended by the community.
Group travel
Find and connect with travellers from diverse backgrounds — never explore alone.
The platform
FAQ
Common questions
How does POCAdvisor work?
POCAdvisor lets you search any destination and see ratings and reviews from people of colour across five key pillars — safety, inclusivity, representation, cultural access, and overall experience. You can filter results by your racial or ethnic background, share your own reviews, and connect with other diverse travellers
How can I contribute to the community reviews?
Download the app and you can start sharing your experiences straight away!
Is it free?
POCAdvisor is free to download. Premium features will be available from £2.99/month.
Can I request new features or improvements?
Absolutely! POCAdvisor welcomes feedback and suggestions to continually improve the platform and cater to the evolving needs of our users.
Who can use POCAdvisor?
POCAdvisor is built primarily for people of colour, but is open and welcoming to all travellers who value inclusive, diverse travel experiences.
Be the first to know when we launch
Join fellow diverse travellers already on the waitlist. Free to join.